Poor use of Logo

I was popped into the Safe Roads.org website today, looking for some traffic safety data. I found this logo.
Logo for Advocates In Action
My very first thought was, “What is ‘dvocates in ction?'”

I like the A-on-a-warning-sign logo, but I don’t think using it for a letter in a word is appropriate. If we’re training drivers to see and obey signs, we shouldn’t be training to interpret them as letters in other environments.

That’s my ten cents.

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